In an article written by Robin Givhan from the Washington Post, one of the most important things to Andre Iguodala when it comes to fashion is exuding a sense of confidence and to look purposeful. The perception that you put out into the world is at times, a reality, and to Andre, you have to be conscious of that. What began as an appreciation for fashion as a young boy slowly grew into a business for the player.
This autumn, Andre is set to release a capsule collection with menswear brand, Rochambeau. One of the most amazing things about the upcoming collaboration is that it grew out of fandom. Which is very unlike the usual celebrity or athlete endorsement that often occurs. He put it simply himself “it can’t be forced.”
To read the full story, follow the link here.